From screening to first programme
The first draft is already written.
Screening, goals, equipment and schedule go in. A structured programme comes back through your method.
AI for coaches. Built by a coach.
Everything you need to coach. In one place.
One system for programmes, client context and the work around them. More time for you. Better coaching for every client.
You were the thing holding it all together.
Notes, messages, bookings, programming and video. Every tool did its job. You did the joining.
The real cost of growth
Every new client added another handoff.
That is not coaching. It is integration work.
Pulse becomes the connection.
One client profile. One source of context. One system that knows what happens next.
What you actually get
Pulse turns connected context into the next coaching action.
The coach keeps control
You still make every call.
Move exercises, change volume or rebuild the week. Nothing reaches a client until you approve it.
Messaging with context
Context answers first.
Pulse reads the programme and recent coaching context. When judgement is needed, it brings you in.
The week before it happens
See who needs you today.
Training, nutrition and quiet clients surface early, while there is still time to coach the change.
- 01
- 02
- 03
- 04
Building Ava’s programme4 inputs connected
- 01Movement screenHips shifting on squat
- 02Coach notesBack pain after long drives
- 03Client weekThree sessions, full gym
- 04ProgrammeDraft ready for review
Foundation block3 days
- Back squatLegs3 × 8
- Bench pressPush3 × 8
- PlankCore3 × 8
- Romanian deadliftHinge3 × 8
- Lat pulldownPull3 × 8
- Farmer carryCarry3 × 8
- Rear-foot split squatLegs3 × 8
- Cable rowPull3 × 8
- Half-kneeling pressPush3 × 8
Drag to move. Tap to edit. Publish when it is yours.
The intelligence layer
AI shouldn’t replace coaches. It should learn from them.
The useful part is not that Pulse writes. It is that every correction moves the next draft closer to how you coach.
When you change a programme, it asks why.
Say it in your own words. Pulse keeps the reason with the client and folds repeated decisions into your methodology.
Her ankles are stiff, so a flat-footed squat turns into a good-morning by the fifth rep. Heel elevation until the mobility work catches up.
The more you use it, the more it sounds like you.
Pulse learns from the messages you edit and updates how it writes as you.
Generic
Great work completing your workout today. Keep up the excellent progress!
Yours
Nice work today. Much smoother than last week. Tell me how the knee feels tomorrow and we’ll decide the range next session.
- Tone
- Sentence length
- How you sign off
- Words you never use
The goal is not more messages. It is more of you inside every message.
Your clients
Everything they need. One app. Your name on it.
Training, nutrition, bookings and progress in one place, with your business name on every screen.
See the whole client experience
Pedro
Built from inside a coaching business
I built the tools I needed first.
I didn’t begin by trying to sell an app. I built these tools for my own coaching business, because I needed them.
I tested them with real clients and kept only what saved time or improved the coaching. Pulse brings those pieces together for other coaches.
Pedro Avila. Founder and Pulse coach #1.
Help shape the first version built for other coaches.
The first five
Five coaches will use Pulse with real clients, work directly with me and shape what it becomes.
- Set up with me, not by yourself
- Your feedback changes the product that week
- No card, and nothing to pay during the pilot
Already invited? Your code opens onboarding.
The founding waitlist
After the first five, coaches join in small waves with guided setup.
$99/month, for life
Founding rate, locked. The standard rate is $149.
No card needed. Nothing is charged until you accept an invite.
Questions coaches ask.
Is Pulse replacing the personal trainer?
No. Pulse drafts; you decide. Nothing reaches a client until you approve it. The judgement and relationship clients stay for are still yours.
What is included in the first version?
Clients and their full history, movement and lifestyle assessment, programme generation and editing, workout tracking, nutrition, messaging, booking and session tracking, weekly wrap-ups, and your own branded client app. Client payments are not in yet: sessions are tracked as a manual counter, and taking money from clients still happens the way it does now.
Does Pulse write generic AI programmes?
It starts from that client’s screening, history, equipment, available days and constraints, then applies your methodology on top. If you have never corrected it, the first draft is a competent programme for that person. Once you have, it moves toward the programme you would have written.
Can I move my clients from my current software?
Yes. Onboarding takes an export or a list from your current tool, reads it, and sets your clients up, then walks you through the rest of the switch step by step.
Will clients see my brand?
Yes. Your business name and your colour, on their phone. Pulse installs from the web rather than an app store, so there is no download step for your clients and no Pulse-branded storefront in front of your business.
How is my data handled?
Every record belongs to your account and is isolated at the database level, so one coach cannot reach another coach’s clients even by mistake. That isolation is re-tested automatically before every deploy, and it is the one test that can stop a release.
How much will it cost?
The standard rate is $149 a month, everything included. Founding members lock $99 a month for life. The first five pilot coaches pay nothing during the pilot. No card is taken to join the waitlist, and nothing is charged until you accept an invite.
When will I get access?
The first five start now, directly with me. After that, coaches come in from the waitlist in waves of 25 to 30, and a wave only opens when the one before it is healthy. I would rather you wait a fortnight than arrive to something half-working.
Help build what coaching software should have been.
The first five coaches will test Pulse directly with me. The founding waitlist opens in small waves after that.
Built by a personal trainer. Opening carefully, to personal trainers.